CHAMELEON METHOD

ADAPTIVE CREATIVE AGENCY

Partners to Spirits & Premium Lifestyle Brands.

BRANDING. ADVERTISING. DIGITAL.
EXPERIENTIAL. RETAIL. + PASSION.
Channeling the energy of the most cherished bubbly to help a new generation breathe in, feel and enjoy every moment.
A CHAMPAGNE
OPPORTUNITY
CELEBRATED
WITH THE WORLD
Refining the essence of the original single malt for point of sale, trade marketing, experiential and print.
WHISKY THAT
TAKES THE
LONG VIEW
ON QUALITY
Aberlour begins as pure water, and is carried forward for decades by caring hands. We’re proud to be part of its journey.
PARTNERSHIP
THAT GETS
BETTER
WITH AGE
Through thoughtful activations and point of sale pieces, we’re spreading the word – this rare Redbreast is possibly the smoothest whiskey that will ever touch your lips.
TRADITIONAL
CRAFTSMANSHIP
RETOLD FOR
TODAY
COLLABORATION IS
OUR MOST POWERFUL TOOL.
Named in the original Martini recipe in 1904, Plymouth is a legend. We feel a special responsibility to help the brand’s heritage and unique style appeal to modern day cocktail lovers.
COLLABORATION
AS SMOOTH AS
GIN AND DRY
VERMOUTH
Lillet is a bit of a chameleon, made of French wine blended with fruit liqueurs. We gratefully offer our creative expertise to this stylish brand.
PROUD TO
MIX WITH
THIS ELEGANT
APERITIF
WE WAKE UP WITH ONE THING ON OUR MINDS -
MAKE BEAUTIFUL THINGS. WE DESIGN WITH WORDS,
PHOTOS, ILLUSTRATIONS AND PHYSICAL SPACES FOR
CLIENTS, FOR OURSELVES AND FOR THE WORLD.
We are humbled to partner with this renowned spirits house to adapt centuries of heritage to consumer expectations in this present moment.
FROM THIS
BOTTLE FLOWS
LEGACY, GRACE
AND HARMONY
We captured the artistry of this cognac’s cellar master, and the charisma of JayZ, the brand’s cultural leader.
EXPRESSING
THE MUSIC,
MAGIC AND ART
OF COGNAC
These are the opportunities we got into the business for – helping launch a true artisanal spirit made from exotic and superb ingredients. We’re just proud to be one of those ingredients.
A CHAMELEON
AND A MONKEY
WALK INTO
A BAR TOGETHER
The opportunity wasn’t telling what the brand was, but what it could become. So we worked as part of a team to elevate Bombay Sapphire through innovative strategies.
TRANSFORMING
A LEGEND
THROUGH
IMAGINATION
WHAT WE SERVE

Brand guidelines creators + enforcers + keepers

H1 + H2 program ideation and branding

Consumer Education and Trade Education programs

Training materials & Brand Education materials

Brand Ambassador creative support

Trade and consumer advertisement

Off & On-premise sampling

Experiential STRATEGY and CREATIVE SUPPORT

Event photo-journalism + creative direction

Main visual and Program Direction

Inter Agency collaborators and moderators

Brand - Events/Shows/Festivals Creative Support

Some brands have centuries of heritage, others have bountiful budget. Corzo instead earned success through innovative thinking, bold creative and better tequila.
TEQUILA AS
INNOVATIVE WITH
DESIGN AS IT IS
WITH AGAVE
JUST LIKE OUR CLIENTS,
WE MEASURE OUR WORK IN PROOF.
With flavors and a sense of style that will take your breath away, Absolut Vodka came to us to help create an unforgettable flavor optimization through-the-line program with a multicultural vibrancy.
ADDING OUR
FLAVOR OVER
AN INFUSED
VODKA ICON
Ireland’s whiskeys were ready for their close-ups. We collaborated with these brands to ensure aficionados were exposed to masterful choices from the Emerald Isle.
ENHANCING THE
PERCEPTION OF
A COUNTRY'S
WHISKEYS
Even on a client roster filled with historic, world-renowned brands, Mount Gay stands out. We are honored by the challenges to carry this influential brand into its next chapter.
PARTNERS
WITH THE
WORLD'S
OLDEST RUM